Download Business for Punks: Break All the Rules--the BrewDog Way
Download Business for Punks: Break All the Rules--the BrewDog Way
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Business for Punks: Break All the Rules--the BrewDog Way
Download Business for Punks: Break All the Rules--the BrewDog Way
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Review
"An undeniably engaging read with tangible, pragmatic advice...and seasoned wisdom”—The Scotsman"An idiosyncratic guide for budding entrepreneuers"—Financial Times "[Watt] explains how a company that started in a shed in Scotland became an operation with an annual turnover of £50 million and sales in 55 countries...useful tips for a fledgeling entrepreneur with a bright idea"—The Times "BrewDog represents the future...They've crafted their own success. And if a couple of Scottish guys with a faithful dog can, you can too." —Will King, the founder of King of Shaves
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About the Author
JAMES WATT, captain and cofounder of BrewDog, was a fully qualified deep sea captain, having earlier completed an honors degree in law and economics. He traded in being a salty sea dog to start BrewDog in 2007, with Martin Dickie. He was awarded Great British Entrepreneur of the Year in 2014. Along with Martin, James hosts the reality TV show Brew Dogs on the Esquire Network, which airs in seven countries.
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Product details
Hardcover: 256 pages
Publisher: Portfolio (February 23, 2016)
Language: English
ISBN-10: 1101979925
ISBN-13: 978-1101979921
Product Dimensions:
5.7 x 0.8 x 8.5 inches
Shipping Weight: 2 pounds (View shipping rates and policies)
Average Customer Review:
4.2 out of 5 stars
25 customer reviews
Amazon Best Sellers Rank:
#538,288 in Books (See Top 100 in Books)
As a business owner and punk from the foundation, this caught my eye.PROI love the brand, can't get it here in the US, yet.They have been wildly successful and often in high risk, balls out ways and there should be a lot to learn from high growth pioneers.A lot of solid advice that is readily applicable; I agree with a lot of it, not all.CONThe whole "At Brewdogs this is what we do/did and why we're so awesome/irreverent/unique/anti" gets old. NOTE TO JAMES: Punks communicate their point by helping the person see themselves in the storyYou really can overdo the analogies and catch phrases. NOTE TO JAMES: Punks alter their approach to speak to the various ways people listen thus furthering their master plan.Many times when explaining an idea James repeats it in a number of iterations as if he had written several ways to convey the message and just used them all. NTJ: Punks craft their message, distill it and push it for maximum effect.You don't need to hammer it home by saying hammer, hammered, hammerhead.....please....stop....no really. NTJ: Punks have more than a hammer in their toolbox and yes sometimes we use a wrench as a hammer to hammer things. See what I mean =:-oNOTE TO SELF: I have yet to write a book so there's that, and I did enjoy reading it and look forward to trying thier brew as soon as it is available.
As a craft beer fan, I’d heard and read some about BrewDog and James Watt, although here in California, I have yet to find their beer. Reading “Business for Punks†is a great way to get an education about the Scottish brewery that’s soon to open a big, shiny facility in Ohio. While Watt has a bit of a reputation for arrogance, I came away dazzled by his intelligence, writing and out-of-the-box thinking. He writes in a very entertaining style (so long as you don’t mind salty language and an in-your-face attitude). There’s no debating the tremendous financial success that Watt and partner Martin Dickie have had. Their Equity for Punks crowdfunding campaigns have brought thousands of investor/fans into the BrewDog fold.If you’re into craft beer culture or employed in it, if you’re a business person, you'll get a lot out of this book.
Great story. Inspiring, and the design and loyout of this book makes it an easy read. I know more about punk, than James Watt know about it though. But he knows more about beer than I do so its a one sided trade. At times his punk references seemed like he was only mildly familiar with punk. but it's okay. I got the points he was making.
I respect what The Brewdog guys achieved, but the book is boring, and basically contains a couple of advice kept repeating over and over without enough proper examples. You don’t need to buy the book, it’s enough to follow them on the net, which is a wise thing to do. (Probably this was their goal anyway.
Great book! I'm glad to see that I was righ about all the thing I've done on the way to starting a nano brewery of my own. A rich source of inspiration and ideas for all aspects of running a small business. Screw corporations whose only goal is profit! Do what you love and do it right from the start! Support others like you and nurture true values - love, friendship, honesty . Share postive energy and never give up on your dreams! Cheers from Republic of Srpska, Bosnia&Herzegovina.Highlander Craft Brewery #gorstak
Read and then craft your own business strategy. This is worth reading! Things that bugged me facing my business now are clear
Excellent business review!
It's been awhile since I read a "business" book I really loved. I say this with a caveat though.If you have a product already, something in mind, a revolution? this book will help you out greatly.You have a product, you know you need to hire people, etc.. This book will lay a lot of the basicsout for you and keep you on a great course of action.. now on the other hand?If you are like myself struggling to find yourself, and are just trying to survive..in this wonderfully big world.It's a great read, but I would say its like sleeping with a beautiful toned goddess your never going to see againcause you let her down. Because you just don't live up to her standards.But if all the above does not apply and you just want to read the perspective ofa great character..James watt.. check it out! Unless you already "Know it all" it will be avaluable read. I'm sure you will gleam a gem from it.
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